Hi, my name is Anna and I’m a product manager and strategist for sustainability. With roots in climate tech marketing and a deep design sensibility, I translate user insight into product clarity — and clarity into traction.
What I Bring
-
I uncover friction points through interviews, testing, and UX analytics to design around what users actually need.
-
I connect technical tools to human outcomes, using narrative to align stakeholders and move users to act.
-
With years of hands-on design experience and growing frontend skills, I collaborate effectively across design, engineering, and marketing to bring ideas to life.
-
I use analytics, user feedback, and Python/AI tools to support prioritization and iterate with intention.
-
I’ve launched products and my own business from scratch, so I know how to move fast and deliver under ambiguity.
-
Every product I support is grounded in climate impact.
I started my career in marketing for climate tech startups, working closely with founders to tell the story of impactful technologies – solar power, waste-to-energy, circularity systems – and connect them with the right audiences.
Along the way, I built a thriving design business on the side, working with mission-driven clients like MIT and Oden Tech. These companies run high-performing SaaS and digital tools, where good design is good strategy. Collaborating with these teams sharpened my understanding of the ingredients required to make an exceptional product.
This blend of design thinking and marketing experience naturally pulled me toward product strategy. I began asking better questions:
What do people really need from this tool?
Why aren’t they converting?
How do we reduce friction, not just add features?
I approach every product with that mindset — my focus is on building experiences that bring value and are worth returning to.
Want to learn what I’ve helped ship? Check out some case studies below.
Let’s work together.
If you need a climate product strategist who understands how to bridge design and tech to deliver thoughtful, usable, high-converting tools, please get in touch.